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The fastest growing media outlet for advertising is the ______.
A、A. Internet
B、B. TV
C、C. posters
D、D. Special Issue publications
A、A. Internet
B、B. TV
C、C. posters
D、D. Special Issue publications
•For each question (13-18), mark one letter (A, B, C or D) on your Answer Sheet.
Business and Social Responsibility
Today more and more people believe that business should play an active role in improving society and solving social problems. For example, we expect that businesses will take care not to pollute the air we breathe or the water we drink. We also expect them to offer fair wages and employee benefits and to provide a satisfactory product or service at a reasonable price. Many companies recognize this and have stated publicly that they will act as a good citizen. They support local arts, build parks, raise funds for charities, and try to put back some of their profits into the community that has made their success possible.
A good reason for businesses to be socially responsible is that society gives business organizations the right to exist. A social setting or environment, with its laws, customs, and other social and cultural norms, allows businesses to form. and function. It is only right for businesses to participate in making the community in which they operate a better place.
To be socially responsible also benefits businesses. In many cases, a company will make greater profits in the long run if it considers benefits to society. Customers actually vote for products and companies when they make a purchase. If a product is of good quality and priced fairly, they will probably buy it from time to time. But when customers find out that a manufacturer produces only inferior or shoddy products which cheat them out of their money, they may become so angry that they will never purchase their products any more. Consumers may also shun firms that pollute the environment or engage in unethical practices by not purchasing their products. When enough people believe a business no longer serves society's best interests, they may pressure the firm into its doom by boycotting its goods or services, influencing officials against it, condemning it in the media, or patronizing other firms.
A business whose aim is to maximize its profits is not likely to act out of a sense of social responsibility although its activities will probably be legal. Only businesses that are concerned about society as well as about maintaining profitability are likely to invest voluntarily in socially responsible activities. For example, the former president of Pizza Hut, Orr Gunther, implemented a program called "Book—it." This program rewarded children with a free pizza for reading a certain number of books. Such a business may win the trust and respect of its customers and in the long run will increase profits.
In order to succeed, a business must determine what customers and society want or expect in terms of social responsibility. Although social responsibility may seem an abstract idea, managers consider it on a daily basis as they deal with real issues. A business must monitor changes and needs in society in order to behave in a socially responsible way.
The article mainly focuses on
A.how to do business.
B.the business' social responsibility.
C.what customers and society want.
D.cultural and social responsibility.
A、环境已经恶化的地区 Where the environment has been deteriorated
B、环境尚未恶化的地区 Where the environment has not been deteriorated
C、环境状况稳定的地区 Where the environment quality remains stable
D、与环境状况无关 The use of PSR framework has no relation to the environmental condition
A、pledge
B、omit
C、refrain
D、repeat
Specialization is encouraged, because people whose output is not a complete product but only a part of one can be paid an amount equivalent to their share of the product.
Another advantage of money is that it is a measure of value. In a barter economy it would be necessary to determine how many plates were worth one hundred weight of cotton, or how many pens should be exchanged for a ton of coal.
The process of establishing relative values would have to be undertaken for every act of exchange, according to what products were being offered against one another, and according to the two parties’ desires and preferences.
Thirdly, money acts as store of wealth. It is difficult to imagine saving under a barter system. No one engaged on only one stage in the manufacture of a product could save part of his output, since he would be producing nothing complete. Most products deteriorate fairly rapidly, either physically or in value, as a result of long storage; even if storage were possible, the practice of storing products for years on end would involve obvious disadvantages. If wealth could not be saved, or only with great difficulty, future needs could not be provided.
Using money as a medium of exchange means that_____.
A.you have to sell something in order to buy something
B.you have to buy something in order to sell something
C.you don’t have to buy something in order to sell something
D.the seller and the purchaser are the same person
Specialization is encouraged because_______.A.people can use their money to buy whatever they want
B.people get paid according to their share of the product.
C.people pay great attention to the manufacture of a product
D.people cannot use their money to buy whatever they want
A barter economy is one in which _______.A.value is decided by weight
B.value is decided by number
C.money is used and goods are not exchanged
D.goods are exchanged and money is not used
If one had to save products instead of money, __________.A.this would need years of practice
B.coal, for example, would lose its value
C.they could not be stored for years on end
D.many products would lose their value
How many advantages of money are mentioned in this passage?A.Two
B.Three
C.Four
D.Five
A、Extensive use of passive voice
B、Tendency towards nominalization
C、Post-position of Attributives
D、Use of the simple past and present tense
A、A. radio
B、B. Internet
C、C. television
D、D. poster
A、A. how much it wishes to spend
B、B. how big it is
C、C. how many subsidiaries it has
D、D. how fun it is
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