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Incentive obstacles refer to situations where incentives offered to different stages or participants in a supply chain lead to actions that increase variability and reduce total supply chain profits.

提问人:网友huan218 发布时间:2022-01-07
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第1题
People can be addicted to different things—e.g., alcohol, drugs, certain foods, or even television. People who have such an addiction are compulsive, i.e., they have a very powerful psychological need that they feel they must satisfy. According to psychologists, many people are compulsive spenders: they feel they must spend money. This compulsion, like most others, is irrational—impossible to explain reasonably. For compulsive spenders who buy on credit, charge accounts are even more exciting than money. In other words, compulsive spenders feel that with credit, they can do anything. Their pleasure in spending enormous amounts is actually greater than the pleasure that they get from the things they buy.

There is a special psychology of bargain hunting. To save money, of course, most people look for sales, low prices and discounts. Compulsive bargain hunters, however, often buy things they don't need just because they are cheap. They want to believe that they are helping their budgets, but they are really playing an exciting game: when they can buy something for less than other people, they feel that they are winning. Most people, experts claim, have two reasons for their behavior. a good reason for things that they do and the real reason.

It is not only scientists, of course, who understand the psychology of spending habits, but also business people. Stores, companies, and advertisers use psychology to increase business: they consider people's needs for love, power, or influence, their basic value, their beliefs and opinions, and so on in their advertising and sales methods.

Psychologists can often use a method called "behavior. therapy" to help individuals solve their personality problems. In the same way, they can help people who feel that they have problems with money.

According to the psychologists, a compulsive spender is one who spends large amounts of money ______.

A.and takes great pleasure from what he or she buys

B.in order to satisfy his or her basic needs in life

C.just to meet his or her strong psychological need

D.entirely with an irrational eagerness

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第2题

听力原文:1 The advice I would give is to know your own business as much as you possibly can; know their business as much you possibly can; and know them. If you know where you are starting from, if you understand your business then you are not going to make a mistake on your side. The more you know their business, the better chance you have of actually pitching your own sales strategy appropriately. And the more you know of the person you are dealing with, the better chance you have of success. Of course, you cannot always win, but you can gain some lessons from failure and add to your experience.

2 There are a lot of general methods and some specific ones to our company. For instance, one general method is to get the managers to understand how they work together and to use models like Belbin's model that I know you've been using to give insights into how people behave in the management group. Another approach is to give people personal feedback about their management style. and how they are seen by their colleagues. The third approach is to actually observe the process going on in management. These methods will certainly improve your work efficiency and increase chances of success. Of course whether they can work well also depends on the quality of the person you work with.

3 Well, the key is to be enthusiastic because what you have to leave your delegates with is as much enthusiasm for the product as you've got. And if you've got that enthusiasm, they'll get out into the market; they'll produce your new product; they'll get involved in the sales campaign, and indeed they'll want you to take part in an incentive, which is the third reason I am going to give you. They'll want to get involved in the incentive that will actually ensure the sales campaign is a success, and that incentive might be a trip abroad, it might be to win a television or something like that. Anyway, it's something very attractive and rewarding.

4 Prospective employees are particularly concerned about people in positions of higher responsibility. They put this on the top of their priority. They are interested in selecting quality people who can be trusted with company information, knowledge and secrets. They need to be convinced that you offer value and skills to them. Spend some time thinking about what you have accomplished in your previous jobs and what skills you can bring to the table. Ask yourself whether these skills are in demand. Make a list and review it repeatedly. This will improve your attitude and self-confidence. In any case, be sure not to be rash for this might ruin all your opportunities. Besides, credit is also something they consider important in the quality of an employee.

5 Well, I think I would justify it on the basis that we are net "stealing" individuals. We are merely presenting them with opportunities. The final decision must be theirs. And the fmal decision for somebody to move jobs has to be a function of two things: We say there has to be a "push "and "pull". There has to be a push from their existing organization, and there has to be a "pull" to the new organization. We spend a lot of our time making it clear to them what the pull is, i.e. bigger job, more money, better location or whatever. We can do nothing at all about the push, that's up to them.

?You will hear five different people talking on different topics.

?For each extract there are two tasks. For Task One, decide what the speaker is talking about from the list A-H. For Task Two, choose the occupation of the speaker from the list A-H.

?You will hear the recording twice.

TASK ONE—THE TOPIC OF THE TALK

?For questions 13-17, match the extracts with the topics, listed A-H.

?For each extract, decide what topic each speaker is talking about.

?Write one letter (A-H) next to the number of the extract.

A methods to build a successful team

B advice about being a good salesman

C tips for

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第3题
Taoist temples were built earlier than Buddhist temples on Mount Emei.
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第4题
Measuring performance based on sell-through is often justified on the grounds that the manufacturer’s sales force does not control sell-in.
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第5题
Information processing obstacles refer to situations where demand information is distorted as it moves between different stages of the supply chain, leading to increased variability in orders within the supply chain.
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第6题
The fact that each stage in a supply chain forecasts demand based on the stream of orders received from the downstream stage results in an increase in forecast accuracy as we move up the supply chain from the retailer to the manufacturer.
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第7题
Information processing obstacles refer to actions taken in the course of placing and filling orders that lead to an increase in variability.
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第8题
The lack of information sharing between the retailer and manufacturer leads to a large fluctuation in manufacturer orders.
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第9题
Lot size based quantity discounts reduce the bullwhip effect within the supply chain.
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