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[主观题]

Focus strategy can be defined as:

A、the strategy of merging with an established company in order to gain monopoly over the market.

B、the strategy a company uses when it decides to allocate the company resources equally among all the marketing segments.

C、the strategy a company uses when it decides to serve a limited number of segments, or just one segment of the market.

D、the strategy a company uses when it decides to ignore the different needs of different market segments, and produce one standardized product for all the customers.

E、the strategy of closing down one or more business units in order to minimize the losses.

提问人:网友haishu 发布时间:2022-01-07
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更多“Focus strategy can be defined …”相关的问题
第1题
Lucy’s Swimwear Boutique offers swimwear that is targeted at affluent people who can affor
d to buy expensive, handmade swimsuits. Which of the following approaches to market segmentation is Lucy’s Swimwear Boutique using?

A、Broad differentiation strategy

B、Low market segmentation

C、Medium market segmentation strategy

D、Broad high-cost strategy

E、Focus differentiation strategy

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第2题
10. What is the advantage for a company to use differentiation focus strategy?

A、There is less competition and, therefore, greater pricing flexibility in the niche market.

B、The company becomes more experienced and specialized at providing goods and services to a limited sector of consumers, and it can charge more for that expertise due to reduced competition.

C、Both (A) and (B)

D、Either (A) and (B)

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第3题
It requires the long-term infusion of customer centricity and marketing strategy capability throughout the organization.

A.capacity

B.publicity

C.focus

D.ferocity

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第4题
______ is the strategy used by businesses to create a low cost of operation within their n
3. ______ is the strategy used by businesses to create a low cost of operation within their niche. The use of this strategy is primarily to gain an advantage over competitors by reducing operation costs below that of others in the same industry.

A、Cost leadership

B、Cost focus

C、Differentiation

D、Differentiation focus

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第5题
Focus Strategy Can be especially effective when: 集中化战略的有效实施条件包括:

A、The target market niche is large, profitable, and growing 所选择的利基市场足够大、有利可图且还在发展中

B、Industry leaders do not consider the niche crucial or too costly or difficult to meet 行业领导者不把该利基市场作为其重要的目标市场,或者认为进入该市场非常困难或代价过大

C、The industry has many different niches and segments 所处行业中存在很多的利基市场和细分市场

D、Few, if any, other rivals are attempting to specialize in the same target segment 行业中很少有其他竞争对手力图进入同一个利基市场

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第6题
Each college evaluates applicants differently. It is important to be aware of these differ
ences and to create a strategy that is【C1】______to each college. Some schools look only at【C2】______and test scores,【C3】______others will consider personal relations, state【C4】______, interviews and other factors. It is crucial to understand what each school consider important. This【C5】______will allow you to focus on what will really help you to get into that particular school. Some schools will choose a percentage of their students based【C6】______on academic considerations. UC Berkeley chooses up to about 50% of their【C7】______this way. For most students, however, it is the other factors which will get them accepted or【C8】______. The College-Edge strategy can help you【C9】______why the school of your【C10】______may accept or deny your admissions. The Overall Plan will show you how important different factors are at different schools, such as test scores,【C11】______status, and talents. This can give you an idea of how your【C12】______and weaknesses will affect your admission. You can also then compare your scores and skills with those of the【C13】______class of that college. Are you【C14】______? Usually, after the admissions【C15】______examine the academic qualities, they will examine the character of the student【C16】______his or her achievements and activities.【C17】______just a "well-rounded" person, most colleges are looking for people who will make a contribution in some way to their schools and【C18】______have proven themselves to be motivated leaders. If you have【C19】______your way through high school without doing much else,【C20】______are your application will seem a little incomplete.

【C1】

A.special

B.specific

C.specified

D.specialized

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第7题
Real Networks shows great focus on the strategy of doing your best.

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第8题
9. __________ strategy describes a situation wherein a company chooses to strategically differentiate itself from the competition within a narrow or niche market.

A、Cost leadership

B、Differentiation strategy

C、Differentiation focus strategy

D、Cost focus strategy

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第9题
A company that looks for a niche in the market is following which strategy?

A、differentiation

B、turnaround

C、cost leadership

D、focus

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第10题
The main difference between companies following a broad low-cost strategy and those following a focus low-cost strategy is in the:

A、standardized market price.

B、industry life cycle stage.

C、degree of market segmentation.

D、age of the market.

E、market trajectory.

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