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[单选题]

10. In the example of Coca-Cola, two question marks, Minute maid and Diet coke, have the possibility of turning into stars, if the company would take risk in _________ them considerably.

A.selling

B.investing

C.managing

D.dealing with

提问人:网友zxxaihsn 发布时间:2022-01-07
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更多“10. In the example of Coca-Col…”相关的问题
第1题
The introduction of Diet Coke by the Coca-Cola Company is an example of ________.

A、line extension

B、brand harmonization

C、category extension

D、brand dilution

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第2题
The US type diet does not pay attention to fine, but the pursuit of fast and convenient, also not luxurious, more popular.
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第3题
The metabolic characteristics of high-fat diet are

A、insulin level increased

B、glucagon level increased

C、hepatic glycogen synthesis enhanced

D、liver oxidizes fatty acids and produces ketone bodies

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第4题
______ means using a successful brand name to launch a product in a new category.

A、Brand awareness

B、Brand leader

C、Brand stretching

D、Brand image

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第5题
The suspense account shows a debit balance of $100. What could this balance be due to?

A、Entering $50 received from A Turner on the debit side of A Turner's account

B、Entering $50 received from A Turner on the credit side of A Turner's account

C、Undercasting the sales day book by $100

D、Undercasting the purchases account by $100

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第6题
1. Which of the following is true concerning the purpose of the five forces model?

A、To survey the potential consumers.

B、To describe strengths and weaknesses of a product.

C、To study the suppliers’ strategy.

D、To analyze the competitiveness in an industry.

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第7题
2. If a brand has a large number of suppliers and sufficient storage of raw materials, ________ should not be set as the priority in determining its marketing strategy.

A、supplier power

B、buyer power

C、threat of new entry

D、threat of substitutes

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