题目内容
（请给出正确答案）
The group have now decided to convert their business idea into reality.
(b) What elements should a marketing plan contain to achieve a successful launch of their restaurant？
(8 marks)
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Scenarios A Large Taco(Scenario) It is now ten years later and, as the original owner of Taco Rocket, you have seen your business holdings grow substantially. You now need to decide how to best manage and utilize the large number of assets represented by the companies you own. You called the Boston Consulting Group (BCG), and they have offered you some advice based on their corporate portfolio matrix. Your oldest holding, Taco Rocket, has not grown much in recent years but, due to low debt, generates a huge amount of cash. Taco Rocket would be considered, according to BCG, a ______
A、cash cow
B、star
C、question mark
D、dog
A．To support her family.
B．To shop in the regular women's department.
C．To slim down.
D．To keep herself busy.
A．Thus Wynne — Edwards" theory raises serious questions about the constancy of animal population in a region.
B．Because Wynne- Edwards" theory is able to explain more kinds of animal behavior. than is the density-dependent theory, epideictic explanations of population regulation are now widely accepted.
C．The results of one study, for instance, have suggested that group vocalizing is more often used to defend territory than to provide information about population density.
D．Some of these studies have, in fact, worked out a systematic and complex code of social behavior. that can regulate population size.
E．One study, for example, has demonstrated that birds are more likely to use winter-roosting aggregations than group vocalizing in order to provide information on population size.
听力原文： Colds have always been a nuisance, and people have tried many strange ways to cure them, However, none have worked. one Roman historian even recommended kissing the nose of a hairy mouse (29) ! But up till now we are only a little closer to finding a cure for it.
Scientists have discovered that a cold is not caused by a single virus, but by many. They have proved that people under stress are more likely to catch colds, although why this happens is still unknown (30) . Experiments also showed that women suffer more colds than men. But again, scientists are unable to explain why this is so.
Another experiment proved that getting cold does not cause colds. For this experiment, one group of human volunteers were showered with water and then made to stand in a windy corridor. Another group remained dry and inside a heated room. While you might expect people in the first group to catch colds more easily, they didn't.
one other thing that we now know is that colds are spread by water vapor from breath. This would explain why colds are more common in the winter than at other times: people spend more time indoors closer to other people, and also away from flesh air (31) .
(30)
A．Keeping warm and dry.
B．Drinking a lot of liquid.
C．Living close to the hospital.
D．Kissing the nose of an animal.
听力原文： It's amazing how quickly our group has grown. We began with 15 people a little over 4 years ago. We used to meet out at the airport to talk about retail marketing; we were focused on sharing marketing strategies and trying to find new retail opportunities for a variety of banking products. Over time, we put together a line of marketing approaches for financial services that several companies have seized upon. We now routinely speak at financial services conferences and provide private consulting. Our group of 15 people has grown to more than 200, and we take up a lot more office space.
What is the speaker mainly discussing？
A．The plans of a group
B．The history of a group
C．The benefits of joining a group
D．The services provided by a group
阅读下面短文，回答下列各题： The days of old women doing nothing butcooking big meals are (Example: 0 ____________ )．Now they can join the Red HatSociety (红帽会)—a group holding the 41 __________ that old women should have fun． 42__________ men have long spent their old age fishing and playing, women have 43__________seemed tobecome invisible (看不见的) as they 44__________ old．"My grandmothers didnt do anything 45__________ keep house and serve everybody,"said Cornette．But the women now turning 50 didnt agree totheir 46__________ way of being young and are now 47 __________ a new way of growing old．Thats 48__________the Red Hat Society wants todo． "This is something just for me, "Comette 49 __________"We dont do anything,really．50__________ we do is to have fun．"
A.news
B.idea
C.plan
第二节 完型填空
阅读下面短文，从短文后所给的[A]、[B]、[C]三个选项中选择能填入相应空白处的最佳选项。
The days of old women doing nothing but cooking big meals are gone. Now they can join the Red Hat Society(红帽会)—a group holding the【C1】______that old women should have fun.
【C2】______men have long spent their old age fishing and playing, women have【C3】______seemed to become invisible(看不见的) as they【C4】______old. "My grandmothers didn't do anything【C5】______keep house and serve everybody, " said Cornette. But the women now turning 50 didn't agree to their【C6】______way of being young and are now【C7】______a new way of growing old. That's【C8】______the Red Hat Society wants to do.
"This is something just for me, "Cornette【C9】______. "We don't do anything, really.【C10】______we do is to have fun. "
【C1】
A．news
B．idea
C．plan
Passage One
There is an English saying," Laughter is the best medicine." Until recently, few people took the saying seriously. Now, however, doctors have begun to look into laughter and the effects it bas on the human body. They have found that laughter really can improve people's health.
Tests were carried out to study the effects of laughter on the body. People watched funny films while doctors checked their heart, blood pressure, breathing and muscles. It was found that laughter has similar effects to physical exercise. It increases blood pressure, the heart beating and breathing; it also works several groups of muscles in the face, the stomach, and even the feet. If laughter exercises the body, it must be beneficial.
Other tests have shown that laughter appears to be able to reduce the effect of pain on the body.. In one experiment doctors produced pain in groups of students who listened-to different radio programs. The group that tolerated the pain for the longest time was the group which listened to a funny program. The reason why laughter can reduce pain seems to be that it helps to produce a kind of chemicals in the brain which diminish both stress and pain.
As a result of these discoveries, some doctors in the United States now hold laughter clinics, in which they help to improve their patients' condition by encouraging them to laugh. They have found that even if their patients do not really feel like laughing, making them smile is enough to produce beneficial effects similar to those caused by laughter.
31. Doctors have proved the following EXCEPT that ______.
A. smiling does good to health
B. laughter can be tolerated
C. there is a way to reduce pain
D. laughter can work the muscles in the feet
Laughter
There is an old saying in English: "Laughter is the best medicine". Until recently, few people took the saying very seriously. Now, however, doctors have begun to investigate laughter and the effects it has on the human body. They have found evidence that laughter really can improve people's health.
Tests were carried out to study the effects of laughter on the body. People watched funny films, while doctors checked their heart rate, blood pressure, breathing and muscles. It was found that laughter has similar effects to physical exercise. It increases blood pressure, the heart rate and the rate of breathing; it also works several groups of muscles in the face, the stomach, and even the feet. If laughter exercises the body, it must be beneficial.
Other tests have shown that laughter appears to be capable of reducing the effect of pain on the body. In one experiment doctors produced pain in groups of students who listened to different radio programs. The group which tolerated the pain for the longest time was the group which listened to a funny program. The reason why laughter can reduce pain seems to be that it helps to produce endorphins (内啡肽) in the brain. These are natural chemicals which diminish both stress and pain,
There is also some evidence to suggest that laughter helps the body's immune system, that is, the system which fights infection. In an experiment, one group of students watched a funny video while another group served as the control group - in other words, a group with which to compare the first group. Doctors checked the blood of the students in both groups and found that the people in the group that watched the video had an increase in the activity of their white blood cells, that is, the cells which fight infection.
As a result of these discoveries, some doctors and psychiatrists (精神病学家) in the United States now hold laughter clinics, in which they try to improve their patients' condition by encouraging them to laugh, They have found that even if their patients do not really feel like laughing, making them smile is enough to produce beneficial effects similar to those caused by laughter.
We learn from the first paragraph that laughter
A．is good for one's health.
B．is related to some illness.
C．has been investigated long since.
D．has no effect on the body.
When might you need to give blood for a personality (个性) test？ The answer is that you need to do so when you ask for a job.
Some people believe that your blood group hides no secrets. It shows the" real you". And the owners of certain blood groups might be particularly good or bad at certain tasks. This is the very reason why you could be asked to offer your blood group before being given a job.
The new idea was carried out first in Japan and now it had been brought over to other parts of the world. One important business company in Japan is quite special about its needs: "For our office members, we must have 30 percent of group A and 15 percent of AB, 25 percent of O and 30 percent of B.
Do you happen to know your own blood groups？ It seems that if you belong to blood group O, you can get things done and sell the goods well. Blood group A are the thinkers, while blood group B are highly creative (创造力的). And if you have problems, ask the ABs to solve them. So if you visited the Japanese company, you would find the O types out selling goods and A types keeping orders in the office.
According to the passage, ________.
A．four types of the blood were discovered by Japan
B．people of good blood might do their work very well
C．knowing your own blood group you could get a good idea
D．more and more countries accepted the new idea about blood group
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