CI是Corporate Identity的缩写，直译为企业形象识别，是（）的简称。

A.Corporate Identity

B.Mind Identity

C.Behavior. Identity

D.Visual Identity

CIS就是企业形象识别系统，英文标识为Corporate Identity System ，简称CI。 ()

A.理念识别

B.行为识别

C.视觉识别

D.符号识别

：所谓CI(Corporate Identity)指的是，企业或组织整理自己的主体性(Identity)实质，并把它作为企业的经营宗旨、公司名称、标记等宣传素材，加以表达的同时，在公司内部做到人人皆知，而在公司之外加以表示、宣传，以搞活企业活动的行为。换句话说，CI是企业为顺利实行经营创新、变更和扩大业务形态，改革组织机构等，而开展的牵涉整个企业的活动。根据上述定义，下列属于CI行为的是（）。

A．某软件公司为自己新推出的杀毒软件做产品广告宣传

B．某香水公司请来著名影星代言新款香水

C．某演唱会以公益演出的形式筹集慈善捐款

D．某企业更换企业标识

A.“企业身份系统”

B.“企业个性系统”

C.“企业形象系统”

D.“企业识别系统”

This is an integrated CI task, please mobilize all the skills to finish this task, i.e. get speaker's intention and main topic quickly, analyze the structure, represent it in the notes so as to have a nice layout and use effective symbols in your notes.As this unit focuses on delivery, don't forget to make your production natural (free from the ST langauge influence) and clear (logical). The whole speech is about two minutes long. We put it into two segments. Following are a few terms in segment 1 for your reference: economic globalization and liberalization 经济全球化与自由化 corporate faliure 公司破产 stakeholders 利益相关方 corporate responsibiity 公司责任

A．Fifteen cigarette lighters.

B．Fifty cigarette lighters.

C．Sixty lipsticks.

D．An identity card.

A．Fifteen cigarette fighters.

B．Fifty cigarette lighters.

C．Sixty lipsticks.

D．An identity card.

A．错误

B．正确