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[主观题]
Adequate customer information can contribute greatly to good products and marketing programs.
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发布时间：2022-01-07
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更多“Adequate customer information …”相关的问题
第2题
Marketing enjoys serious consideration from the management if the company adopts the Affordable Approach.
第4题
Which of the following is the best example of the marketing concept in action?
A、A) A cleaning supplies firm learns that many consumers are having trouble hiring maids so it develops a plan to offer customers complete house-cleaning services.
B、B) A furniture retailer has declining sales, so it hires more salespeople and increases prices to cover the cost.
C、C) A manufacturer of industrial chemicals adapts its formulas and goes after the big consumer glue market.
D、D) A student group wants to hold an awards banquet, so it buys Tim Hortons donuts and sells them to friends who want to help the club achieve its objectives.
E、E) A sales manager tells his sales force "the inventory in the warehouse must be sold if we are to make a profit, so redouble your sales efforts."
第5题
As for the concept of marketing, the concept focuses on the quality and performance of products.
第7题
You __________ pay the money, but you __________ do so at once.
A、needn’t… must
B、need… need
C、must … must
D、must… needn’t
第8题
To ___ its falling market share, this company has to plan a new sales strategy.
A、reverse
B、campaign
C、fight
D、deal
第9题
Attracting new customers and without maintaining good customer 【S1】______
relationship is the first and the outmost task in any business success.
Because Customer Relationship Management or CRM is a strategy 【S2】______
that used to learn more about customers' needs and behaviors in 【S3】______
order to develop stronger relationships with them. While CRM
software systems can automate many customer-related tasks, as 【S4】______
it is the transformation of business processes that makes for 【S5】______
your CRM success. The success of CRM implementation will
help that bring together information about customers, 【S6】______
and market trend, marketing and sales efforts and customer 【S7】______
service. As a result of proliferation of Web-based business application, 【S8】______
CRM utilizing Internet technology is an integral part of organizations' 【S9】______
overall e-business strategies.
Because proper implementation of CRM system can improve the 【S10】______
process of identifying new customers, provide with better customer 【S11】______
support, make call centers and help desk more efficient, cross sell
products more effectively, shorten the time of closing for deals, and 【S12】______
integrate marketing and sales processes.
【S1】______
第10题
Questions 16-22
•Read the article below about a new product.
•Are sentences 16-22 “Right” or “Wrong”？ If there is not enough information to answer “Right” or “Wrong”, choose “Doesn't say”.
•For each sentence (16-22), mark one letter (A, B or C) on your Answer Sheet.
NEW PRODUCT WILL SAVE LIVES
Drinking water that looks clean may still contain bugs, which can cause illness. A small company called Genera Technologies has produced a testing method in three stages, which shows whether water is safe. The new test shows if water needs chemicals added to it to destroy anything harmful. It was invented by scientist Dr Adrian Parton, who started Genera Technology five years ago. He and his employees have developed the test together with a British water company.
Andy Headland, Genera's marketing director, recently presented the test at a conference in the USA and forecasts good American sales for it. Genera has already sold 11 of its tests at ￡42,500 a time in the UK and has a further four on order. It expects to sell another 25 tests before the end of March. The company says it is the only test in the UK to be approved by the government.
Genera was formed five years ago and until October last year had only five employees; it now employs 14. Mr Headland believes the company should make around ￡ 1.9 million by the end of the year in the UK alone.
Genera Technologies produces a product which cleans dirty water.
A．Right
B．Wrong
C．Doesn't say
